Design
Creative Lead
Location:
Nairobi
Job Type:
Full Time
Date:
4 Jan 2024
Duties & Responsibilities
Creative Direction by developing and communicating a clear creative vision and strategy that aligns with the company's brand and objectives
Design and Execution: Provide guidance and feedback on design concepts, copywriting, and visual elements to ensure they effectively communicate the desired message and meet the project objectives.
Making Industry Research and stay updated on industry trends, emerging technologies, and creative best practices to continuously improve and innovate the company's creative output.
Project Management by overseeing multiple projects simultaneously, ensuring they are executed on time, within budget, and to the highest standards of quality.
Lead and mentor a team of creative professionals, including designers, copywriters, and art directors, fostering a collaborative and creative work environment.
Ensure the creative work consistently reflects the company's brand identity, tone, and visual guidelines across various channels and touch points.
Have a natural eye for design with proven skills in telling dynamic stories through a creative lens.
Work with the company and its clients as the creative lead to produce diverse marketing collaterals for traditional and digital marketing projects.
Offer strategic vision, plan, and execution of client brief for all stakeholders.
Spearhead and manage content strategy, brand design and technology internally and externally.
Oversee and manage quality of content produced in the studio as well as on site.
Prepare and present projects details, proposals, client pitches and budgets to our clients.
Conduct brainstorming sessions with the creative team to develop innovative creative projects.
Supervise and cultivate career development for the junior team.
Ensure work is delivered with the highest levels of creativity and production value while ensuring it meets and exceeds industry standards.
Conduct upper-level client meetings with clients to explain the creative campaign processes and proposal.
Work closely with the marketing and business development head to develop creative strategies.
Ensure designs and content reflect consistently and positively the brand image a company ideals.
Collaborate with clients and stakeholders to understand their needs, provide creative insights, and present design solutions that exceed expectations.
Assess the effectiveness of creative campaigns and initiatives, analyze data and metrics, and provide actionable insights for improvement.
Requirements & Qualifications:
Bachelor's degree in design, fine arts, or a related field or equivalent practical experience.
6 years of experience in a creative leadership role.
Proven track record of leading and managing a team of creative professionals, fostering collaboration, and delivering high-quality creative work.
Strong conceptual thinking and the ability to translate ideas into compelling visual designs and experiences.
Proficiency in design software such as Adobe Creative Suite, Photoshop, Illustrator, InDesign, and familiarity with multimedia tools.
Excellent communication and presentation skills, with the ability to articulate and sell creative concepts to stakeholders at all levels.
Exceptional project management skills, with the ability to prioritize tasks, manage multiple projects simultaneously, and meet deadlines in a fast-paced environment.
A keen eye for detail, ensuring all creative materials are visually appealing, error-free, and consistent with brand standards.
A passion for staying up to date with industry trends, design innovations, and emerging technologies.
Interested candidates are invited to strictly email their cover letter and CV, to careers@orchidhr.co.ke before end of day 4th January 2024. Only short-listed candidates will be contacted.